Live-action filming for content marketing

Content Creatures is an award-winning creative content agency. We help businesses connect with their target audiences through original film and animation.

Our talented team includes experienced programme makers, as well as directors and producers of TV ads and brand films. We’re also comfortable filming talking heads and annual report films.

Our crews are available wherever you need them, and we direct remotely or on location depending on the project’s need.

We take a flexible approach, because we believe every client is unique and will collaborate closely with each brief to put your ideas in motion.

Taking the stress out of Live-action filming

When it comes to live action filming, there’s no room for error.

That’s why it’s crucial to have the right team behind the scenes, and Content Creatures deliver just that. Our team bring a wealth of experience to every project and, in the past, have created and produced BAFTA-nominated programmes and global rebrands for likes of BBC Worldwide and Fifa.

This experience means that however complex the shoot, we make it stress-free for our clients. Whether that is managing licenses for location-filming, navigating the legal issues around filming with child actors, or sourcing crew and talent for overseas shoots.

With a reputation for delivering broadcast-quality results, you can trust that Content Creatures won’t compromise on the quality of your corporate video.

And with their knack for keeping things within budget, you can rest easy knowing that your project is in safe and capable hands.

Our approach to a live-action filming project

We see ourselves as a creative partner, which is why the process of creating a live-action, corporate video is a collaborative effort between our team and the client.


It begins with a creative brief to understand the client’s goals, target audience, and message they want to convey. From this we develop treatments, scripts and moodboards.


Once we have a direction, we create storyboards and animatic to visualise the film before moving on to have a recce of any location, casting actors, creating props and preparing a shot-list. We’ll also manage any licensing issues that may arise.


On the shoot day, the crew will be fully briefed so the director can focus on whoever is in front of camera to help them deliver the best performance. Afterwards we’ll edit, add sound effects, music, voiceovers, any graphics and grade the footage so the colours ping!

There’s a lot that goes into a live-action video, but it all starts with a great brief. You can download a copy of ours below:

What our clients say

I love working with Content Creatures. As an agency, we have partnered with them for many years now, and they always deliver fantastic content on time and budget.

Jonathan Gartside

Account Director, Shelton Fleming

I really appreciate working with Content Creatures. The process of working with them is easy, the communication is clear and the strategic input they provide on clarifying and challenging the brief ensures we get the best result every time. Added to that, they produce amazing work. I just can’t recommend them highly enough.

Antoni van Huissteden

Marketing Director, TMF Group

Their professionalism, efficiency, creativity and patience have surpassed expectations. Their skills across all types of video production have resulted in projects we’re very proud to showcase.

Lauren Wentzel

Head of Marketing, Omnicom

We would encourage anyone looking for an exceptional job to give them a look in.

Karen Nunn

Marketing, Green Board Games

Drive Conversions and Boost Sales with Live-action corporate video

We believe it isn’t enough to make a great looking corporate video. Every piece of content we create follows our design-led storytelling philosophy. Memorable website video and social media ads need to communicate the brand and the message. After all, a product video is worthless if no one can remember who makes it. We make sure to build the brand’s identity into every video we make.

This is why, in an industry where quality doesn’t always come as standard, we are proud that 95% of our business is from referrals and repeat clients.

Video production management

Our video production services are trusted by corporations and agencies. Strong industry connections give us access to the best talent for your project—at the best price.

We film globally and in the UK, managing everything from start to finish. Working with trusted local crews ensures budget efficiency and smooth, timely and cost-effective shoots. We are skilled at handling complex production schedules, managing shoot compliance and adapting to changing timelines.

Our process



Establishing a clear brief from the outset is key to a successful project.

Having a kick-off meeting and not holding back makes a big difference. The more you share with us, the easier it is to create the right content for you.

We study how your brand is viewed internally and externally so we can bring your corporate video production vision to life in a manner that is best understood by your audience.



Now we get our brains working.

This is the creative strategy stage of the corporate video production process, which is all about generating ‘The Big Idea’ that will bring the brief to life.

We’ll write a creative brief, and once that is approved develop two distinctive creative routes based on an agreed strategic thought, presented through written treatments and moodboards.



Once you’ve chosen a creative route, our Design Directors and Copywriters will work together to develop the initial concept for your corporate video.

This stage is about exploring how to bring the creative to life, whether that be a static logo or developing a graphic property that will inform the design development throughout the rest of the project. If characters are needed, we will sketch out options for discussion.

Typical deliverables at this point would be an initial script, indicative style-frames and a sketched storyboard.



Once we have consolidated your feedback, we are ready to focus on designing and developing all the elements needed for a successful corporate video project.

Scripts and copy will be finalised. Storyboards reworked as artworked style-frames reflecting the final look of the creative.

We will produce an animatic to checking pace, tone of voice and flow of a video, and begin searching for voiceovers and music based on the brief.


Create & Circulate

With strategy, content, design and pace approved, we can begin creating the final product.

Any combination of skills goes into corporate video production; illustration, animation, live action filming, editing and so on. Along the way, there will be plenty of opportunities to comment and input.

Once we have had your final approval , we can work with you to master up all the deliverables you and your team need, in a range of formats ready for you to circulate.