Blogs, ideas and insights

We’re bringing you ideas and insights on the latest video, animation and branded creative content happenings. We cover everything from what inspires us, to best practises.

A blog image by Content Creatures, a strategic storytelling agency specialising in video production and animation, designed for a blog about the journey of Content Creatures. The type, "The Story of Content Creatures” is set in bold white and yellow type on a deep teal background, framed by sweeping abstract swirls in coral, green and yellow and punctuated by two small yellow sparkle icons.

16 min read...

The Story of Content Creatures

Putting ideas in motion since 2014, Content Creatures is a strategic storytelling agency, founded by Brett Davey and Cailie Dimmock. We partner with brands to unearth their most powerful stories and bring these to life on screens of all shapes and sizes’. Learn how we started, what shaped us, where we are now, what’s next, and the advice we’d give to anyone starting a creative business.

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The Art of Animated Explainer Videos: Creative Approaches for Any Industry

In today’s digital age, animated explainer videos have emerged as a game-changer for businesses. These videos offer a powerful way to communicate messages effectively and capture the attention of target audiences.

Achieving successful animated corporate video

From Concept to Success: Realising Your Vision with Corporate Animation

Corporate animation lets businesses truly define their unique voice and values, inspiring viewers with memorable visuals that can help them realise success.

10 Essential Video Marketing Statistics for 2023

In 2023, online video is expected to account for 82.5% of all web traffic, making it the most popular type of content over the internet.

Creative Inspiration: AR, characters, paper and some lovely bits

This month, we have drawn inspiration from an AR illustrated book, emotive character animation, intricate paper art, and just some lovely little bits.

The Art of Character Animation: Bringing Life to Digital Creations

At Content Creatures, we have a deep passion for character animation and have crafted numerous unique digital creatures for our clients.

The Role of a Creative Content Agency in Developing a Successful Brand Strategy

A creative content agency helps businesses and brands create, strategise, and plan the distribution of high-quality content. These agencies offer a wide range of services, including brand positioning, content creation, content strategy, campaign planning, and more.

Creative Inspiration: Football, Forests and Fabrica

This month we’ve taken inspiration from a football focused cutout animation, a warrior in the forest, some striking graphic outfits and a nature loving tattoo artist.

Interactive Video: The Key To Captivating B2B Audiences

Immersive this, immersive that…there’s definitely been a shift in the video landscape when it comes to experiential content. Interactive videos are at the forefront of this transition and they’re more prevalent than you may think.

Maximising ROI with Animated Marketing Content: A Comprehensive Guide

In this comprehensive guide, we will explore the fundamental reasons why animated marketing content is essential for enhancing ROI.