Animation

The Psychology Behind Character Animation in Marketing
In the world of brand marketing, character animation captures attention, evokes emotions, and builds relationships between brands and their audiences. But why? The answer lies in our human psychology.

Building an Effective Video Content Strategy That Drives Results
Creating a single creative campaign can be challenging, but turning it into an effective video content strategy can be even...

10 ANIMATION STYLES TO USE IN YOUR VIDEO CONTENT
Animation styles are ever-evolving, check out our top 10 favourite and most used styles

Unravelling the Secrets Behind Successful Animated Explainer Videos
In today’s digital world, businesses need an explainer video to help communicate their messages effectively and efficiently, and an experienced...

How logo animations are helping motion brand agencies transform B2B Marketing
Logo animations are a great way to engage with your audience in a dynamic and sophisticated way, read on for best practise tips and insights.

Creative video content; using neuroscience in storytelling
If you are selling a product, marketing a service, promoting organisational change, or translating team goals into achievable actions, wouldn’t...

Animated video production cost 101: always come prepared with a budget
The price of animated video content varies depending on what you want to achieve with it. It can be as affordable (well, within reason) or as expensive as you want it to be.

Understanding Video Animation: The truth about the processes, costs and considerations
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What is a Creative Content Agency and How Can They Help?
As a business, it can be quite a challenge to consistently maintain creativity in your content. Whether you’re looking to fuel a powerful digital marketing campaign or enhance the design of your website, striking that perfect balance of uniqueness while staying true to your brand image is no easy feat.