Archive
Understanding the Process and Costs Involved in Animated Video Production
These days it’s vital that brands stand out.
Animated video production is a popular way to capture the audience’s attention, but for many communications professionals, the process and costs involved is clouded in mystery.
The Psychology Behind Character Animation in Marketing
In the world of brand marketing, character animation captures attention, evokes emotions, and builds relationships between brands and their audiences. But why? The answer lies in our human psychology.
The story behind changing workplace cultures
For many years, internal communications was a poorly resourced function, too often lumbered with the job of dressing-up bad news. Corporate communications focused on the benefits of new processes, new technology, globalisation and offshoring; to produce stronger, more efficient, more robust businesses. But for many employees, streamlining and simplifying were watch-words that brought about job cuts.
Why Animation is Taking Over Healthcare Marketing
The Benefits & Uses of Character Animation for Business
Bespoke branded character animation is relatable and unique. It explains complex concepts that reinforce your brand identity with high-quality engaging content.
