Blogs, ideas and insights

We’re bringing you ideas and insights on the latest video, animation and branded creative content happenings. We cover everything from what inspires us, to best practises.

A blog image by Content Creatures, a creative agency specialising in video production and animation, designed for a blog on International Women’s Day. The image features bold typography with the words 'International Women’s Day' and an illustrated collage of diverse women flexing their arms in a show of strength, symbolising empowerment and unity.

International Women’s Day: Accelerating Action for Women’s Rights

Gender equality isn’t just a noble goal—it’s a fundamental human right. Yet, according to the World Economic Forum, at the current rate of progress, full gender parity won’t be reached until 2158—five generations from now. That means a girl born today could live her entire life without seeing true equality in pay, leadership, or opportunity.  

International Women’s Day (IWD)  serves as both a celebration of the progress women have fought for and a rallying cry to tackle the challenges that still stand in the way of true equality. 

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A blog image by Content Creatures, a creative agency specialising in video production and animation, for the 'Creature Feature' series. The image features bold typography and visuals reflecting the blog's content.

Creatures Feature February 2025

At Content Creatures, we’re always on the lookout for inspiring creative work. Each month, our studio team gathers to share their favourite pieces from the world of design, animation, film, and beyond.

Lets explore the standout work that our team loved this month.

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Creatures Feature January 2025

At Content Creatures, we’re always on the lookout for inspiring creative work. Each month, our studio team gathers to share their favourite pieces from the world of design, animation, film, and beyond.

Lets explore the standout work that our team loved this month

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Communication Strategies for Consistency and Alignment: How to Build Brand Trust

In this blog, we’ll delve into how to build brand trust through consistent branding. We’ll uncover the undeniable benefits of maintaining brand consistency, highlight common pitfalls that can undermine it, and share our secret solutions to help your brand stay seamlessly aligned.

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Amplifying Your Cause: The Benefits of Explainer Videos for Charities

Charities play a crucial role in tackling society’s most pressing issues. But how can they secure funding, raise awareness, build trust, engage with the community, and advocate for systemic changes? The answer lies in explainer videos.By breaking down intricate social, environmental, or health issues into easily understandable segments, explainer videos help charities clearly communicate their mission, showcase their impact, and motivate action.. Embracing this creative solution can significantly enhance a charity’s ability to connect with its audience and drive meaningful change.

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Reflecting on 2024 for Content Creatures 

As we approach Christmas and the New Year, Brett, our co-owner, reflects on the year 2024 and all the positives we can take from it. From moving into a new office in Dorking to celebrating our 10th Anniversary, this year has been marked by growth and resilience. Brett extends heartfelt thanks to our clients, team, and supporters. As we look ahead to 2025, we’re excited to see the incredible things we’ll create together!

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Internal Communication Video Solutions: Modernise Your Internal Training with Explainer Videos

Employees are the lifeblood of any organisation. A business’s success is directly tied to the quality of its employees. Their expertise and dedication drive your processes, products, and overall productivity. Therefore, investing in internal training is not just beneficial—it’s essential. By enhancing your employees’ skills and knowledge, you not only improve their performance but also boost overall company efficiency and innovation. In this blog, we will explore the challenges of traditional training methods and demonstrate how explainer videos for internal comms can serve as an effective solution.

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2025 Marketing Playbook: Trends and Insights for Leaders

As we welcome 2025, marketers must prioritise understanding the key trends and consumer insights that will shape the year ahead. Drawing from leading industry reports by Gartner, Accenture, and Kantar, this blog provides a roadmap for navigating the complexities of the upcoming year. By anticipating and addressing the challenges of the new year, marketers can quickly adapt and stay at the forefront of emerging trends and evolving consumer behaviours, laying a strong foundation for success in 2025.

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My Path to Content Creatures: From Student to Animator

Our Creative Assistant Thomas shares his journey from university to his current role at Content Creatures. He walks you through the process of applying for a job at Content Creatures, what the role entails, and offers advice for those aspiring to enter the creative industry.

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