Interactive Video | Content Creatures

A blog image by Content Creatures, a strategic storytelling agency. It features Graphic with a digital circuit background and a silhouette of a human head. The text reads: 'Post-pandemic consumer behaviour: How it reshapes marketing strategies in 2025.

Post-pandemic consumer behaviour: How it reshapes marketing strategies in 2025

The rules of marketing have changed, permanently.
The past five years have redefined how people live, work, and engage with brands. For marketing and comms leaders, the challenge isn’t just keeping up, it’s rethinking strategy for a world reshaped by COVID-19.

This article explores the lasting impact of the pandemic on audience behaviour and outlines practical, strategic shifts brands must adopt to remain relevant in 2025. It’s not a look back at lockdown life, but a forward-facing guide to what matters now.

Transforming Investor Days with Video

Videos for investor days can transform these events, making them more engaging, interactive, and memorable. Read our article to find out why and how.

Interactive content marketing and the role of animation

Animation 3.0 – Creating Interactive Content for Marketing Campaigns

This article aims to shed light on the multifaceted role of animation, providing an insightful exploration into the mechanics of HTML5 and WebGL, the transformative impact of augmented and virtual reality, and the promising future of this vibrant medium.

Interactive Video: The Key To Captivating B2B Audiences

Immersive this, immersive that…there’s definitely been a shift in the video landscape when it comes to experiential content. Interactive videos are at the forefront of this transition and they’re more prevalent than you may think.