Creative strategy

Improving Employee Engagement And Culture With Video
Company culture and employee engagement are now considered one of the most important building blocks of company success. A positive...

Why Micro-Content Is Useful For A Creative Content Strategy
Although micro-content isn’t a well-known buzzword, it’s becoming one of the most important kinds of content for modern businesses. Put simply, ...

Video Marketing Strategy for Generational Consumption
When developing a video marketing strategy, several factors need to be considered to ensure you’re creating something well-suited for your...

How Businesses Can Utilise Animated Video
Using animated video for business purposes can be an extremely effective way of communicating to your target audience. It’s much...