Blog

Take a look at our latest articles and ideas from our video animation and branded content blog. We cover everything from what inspires us to best practises while using animated video for business purposes.

The Animation Process - Cost of Branded Content

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How Much Does Premium Branded Content Cost?

Planning for animated video as part of your communication or marketing strategy is an exciting time for a business. It p...

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OMG Transact - Animated Explainer Video

How to increase landing page conversion rates using video

The measure of a successful online campaign often comes down to one key metric; conversion rates.  Optimising your land...

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Brooks Macdonald - Animated Explainer Videos Hero Image

Establishing a consistent tone of voice with animated video

There are many different elements to strong brand identity, but none are more important than a consistent brand tone of ...

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Animated Branded Content - Characters in a Digital World

Branded Content Checklist For Video Communications

Branded content is on its way to becoming one of the go-to methods for innovative digital communications. It challenges ...

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Creatures Feature 36 - Content Creatures

Inspiring Insects and NFTs

This month’s feature has everything from barmy bugs to crafty crypto art. Feel inspired by structures that will confus...

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KBR Energy Sources - Renewable Energy

Top Video Strategy for Renewable Energy Marketing

Over the last decade, it has become clear that the renewable energy industry is now one of the most influential industri...

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Animated Characters with Computer - Improving Employee Engagement

Improving Employee Engagement And Culture With Video

Company culture and employee engagement are now considered one of the most important building blocks of company success....

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Floating Astronaut

Why Tech Companies Should Create Animated Video

In a not so distant past, we witnessed the (volatile) digital revolution of the dot-com bubble. This period in time not ...

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Content Creatures - Creatures Feature 35

Creature Crafts and Web Wizardry

This month’s feature has everything from paper animals that pop out and delight to beer bottle branding that’s made ...

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Learning and Development Strategy - Two Characters with Books and a Phone

Using Animation Within Your Learning and Development Strategy

With a large majority of the world working remotely, it has been a challenge over the past year for businesses to find a...

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Hiscox, Kinetic Typography Example

Benefits & Uses of Kinetic Typography for Communications

Without knowing it, almost everyone has encountered kinetic typography. It is a simple and foundational animation techni...

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Why micro-content is useful for marketing communications

Although micro-content isn’t a well-known buzzword, it’s becoming one of the most important kinds of content for mod...

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Creatures Feature 34 by Content Creatures

Finding Inspiration in fancy flamingos & little worlds

Fancy Flamingos Giant Zoetrope Gavin Shapiro // Motion Designer We liked Gavin’s take on a classic. Why spin the zoetr...

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