A banner image created by Content Creatures, a strategic storytelling agency specialising in creative strategy, video production and animation, for the CeraVe awards as part of a case study on video for events.

Extending the Conversation

Extending the Impact of the CeraVe Awards

For the CeraVe Awards 2025, skincare brand CeraVe enlisted SEEN Group to design and deliver a high-profile event celebrating their influencer community and launching their new Oil Control Moisturising Gel-Cream.

SEEN Group commissioned Content Creatures to capture and produce a suite of dynamic video assets designed to amplify the event across social and digital channels, transforming a one-day event into a multi-channel campaign that sustained brand and influencer engagement long after the lights went down.

Client

SEEN Group

Industry

Events & Hospitality

What We Did

  • Digital assets
  • Live-action filming
  • Video production

What We Did

Our deliverables ranged from short-form social edits and “Day in the Life” influencer films to behind-the-scenes highlights covering the Content Factory, the Awards Ceremony, and the After Party.

With some edits delivered in under 24 hours, we kept momentum high across CeraVe’s influencer network and digital platforms, ensuring the buzz continued long after the event itself.

Our filming style blended glamour with authenticity, combining cinematic shots with candid, documentary-style moments. This dual approach made the content feel both premium and relatable, perfectly reflecting CeraVe’s brand ethos.

An image from Content Creatures, a strategic storytelling agency specialising in creative strategy, video production and animation, for the CeraVe awards as part of a case study on video for events.

 

By working seamlessly with SEEN Group and CeraVe, we turned a one-day celebration into a multi-channel brand experience that resonated with both influencers and consumers.

The impact speaks for itself, with combined paid influencer videos achieving over 5.2 million views, this campaign left a measurable, lasting imprint on CeraVe’s audience.

 

<<<<<< See how we brought the CeraVe Awards to life in our sizzle reel.