Blogs, ideas and insights
We’re bringing you ideas and insights on the latest video, animation and branded creative content happenings. We cover everything from what inspires us, to best practises.
Post-pandemic consumer behaviour: How it reshapes marketing strategies in 2025
The rules of marketing have changed, permanently.
The past five years have redefined how people live, work, and engage with brands. For marketing and comms leaders, the challenge isn’t just keeping up, it’s rethinking strategy for a world reshaped by COVID-19.
This article explores the lasting impact of the pandemic on audience behaviour and outlines practical, strategic shifts brands must adopt to remain relevant in 2025. It’s not a look back at lockdown life, but a forward-facing guide to what matters now.
Content Creatures’ Autumn Internship 2025
We’re excited to announce that Content Creatures is now accepting applications for our 3-month Autumn Internship, running from September to December 2025. This is a standout opportunity for emerging creatives to build industry experience, contribute to real client projects, and develop their skills in a studio known for thoughtful, design-led storytelling.
We are Hiring a Marketing Executive
We’re on the lookout for a proactive Marketing Executive to become part of our creative team. We’re Content Creatures, a strategic storytelling agency based in Dorking, Surrey. We partner with brands to unearth their most powerful stories and bring them to life across every screen and platform.
Imagining the ‘Not Yet’: Why Future-Focused Storytelling Matters in B2B
In a world where B2B storytelling often stops at the product, Content Creatures challenges brands to leap into the imaginative realm of the “Not Yet.” Drawing inspiration from philosopher Ernst Bloch, Strategy Partner Brett Davey explores how anticipatory consciousness can help brands craft visionary, purpose-led narratives that resonate.
The Story of Content Creatures
Putting ideas in motion since 2014, Content Creatures is a strategic storytelling agency, founded by Brett Davey and Cailie Dimmock. We partner with brands to unearth their most powerful stories and bring these to life on screens of all shapes and sizes’. Learn how we started, what shaped us, where we are now, what’s next, and the advice we’d give to anyone starting a creative business.
FAQs Corporate Video
At Content Creatures, we know commissioning creative content involves important questions: about timelines, processes, brand alignment, and costs. Our FAQ page provides clear, practical answers gathered from years of experience working with global brands—helping you confidently navigate every stage of your creative journey.
The Power of Storytelling in Financial Communication
Raw data alone often cannot convey the full picture. Numbers and charts, while essential, can be overwhelming and impersonal. This is where storytelling comes in, transforming data into narratives that make complex information more relatable.
Design-led Storytelling – a creative strategy for successful, memorable campaigns
This article considers the origins of content marketing, the importance of brand heritage and the psycho-social role of storytelling for a successful campaign.
The Science & Psychology Behind the Effectiveness of Animated Content
When you hear “animation,” you might picture classic fairy tales, or a sponge living in a pineapple under the sea. But did you ever think of science?
In the fascinating world of animation, art and science converge to create compelling narratives that captivate our attention, shape our attitudes, and enhance our memory.