Blogs, ideas and insights
We’re bringing you ideas and insights on the latest video, animation and branded creative content happenings. We cover everything from what inspires us, to best practises.

Big Screen Storytelling: How Motion-Led Content Transforms Live Events
Events are more than moments, they’re opportunities to connect, inspire and influence how your brand is remembered. But they’re also a huge investment. The question is: how do you maximise the return on that investment? The answer is video.
Video is more than just capturing footage; it’s about building a strategy that supports your event at every stage. Pre-event teasers build anticipation, immersive in-room visuals amplify energy and post-event recap films extend the story long after the day itself.
This blog will unpack what we mean by big screen storytelling, why it matters and the kinds of video content that can transform your event experience.

Economic Uncertainty in 2025: 5 Tips to Stay Resilient
Once seen as a soft skill, resilience in 2025 is now fundamental to how businesses operate and adapt. Resilience used to be about bouncing back. In 2025, it’s about building systems that can withstand and adapt to continuous change.This blog is about resilience: what it really means, the traits resilient brands share, and five practical ways to stay resilient in 2025.

Post-pandemic consumer behaviour: How it reshapes marketing strategies in 2025
The rules of marketing have changed, permanently.
The past five years have redefined how people live, work, and engage with brands. For marketing and comms leaders, the challenge isn’t just keeping up, it’s rethinking strategy for a world reshaped by COVID-19.
This article explores the lasting impact of the pandemic on audience behaviour and outlines practical, strategic shifts brands must adopt to remain relevant in 2025. It’s not a look back at lockdown life, but a forward-facing guide to what matters now.

Content Creatures’ Autumn Internship 2025
We’re excited to announce that Content Creatures is now accepting applications for our 3-month Autumn Internship, running from September to December 2025. This is a standout opportunity for emerging creatives to build industry experience, contribute to real client projects, and develop their skills in a studio known for thoughtful, design-led storytelling.

We are Hiring a Marketing Executive
We’re on the lookout for a proactive Marketing Executive to become part of our creative team. We’re Content Creatures, a strategic storytelling agency based in Dorking, Surrey. We partner with brands to unearth their most powerful stories and bring them to life across every screen and platform.

Imagining the ‘Not Yet’: Why Future-Focused Storytelling Matters in B2B
In a world where B2B storytelling often stops at the product, Content Creatures challenges brands to leap into the imaginative realm of the “Not Yet.” Drawing inspiration from philosopher Ernst Bloch, Strategy Partner Brett Davey explores how anticipatory consciousness can help brands craft visionary, purpose-led narratives that resonate.

FAQs Corporate Video
At Content Creatures, we know commissioning creative content involves important questions: about timelines, processes, brand alignment, and costs. Our FAQ page provides clear, practical answers gathered from years of experience working with global brands—helping you confidently navigate every stage of your creative journey.

The Power of Storytelling in Financial Communication
Raw data alone often cannot convey the full picture. Numbers and charts, while essential, can be overwhelming and impersonal. This is where storytelling comes in, transforming data into narratives that make complex information more relatable.

Design-led Storytelling – a creative strategy for successful, memorable campaigns
This article considers the origins of content marketing, the importance of brand heritage and the psycho-social role of storytelling for a successful campaign.