Blogs, ideas and insights
We’re bringing you ideas and insights on the latest video, animation and branded creative content happenings. We cover everything from what inspires us, to best practises.
How Video for HR Shapes a Company’s Brand Identity in the Digital Age
In recent years, HR’s role in shaping a company’s brand identity has moved beyond traditional personnel management to become integral to the storytelling of a company’s ethos.
Creative Video Productions: Why The Creative Triangle still matters
Creative businesses have long spoken of the Creative Triangle, which is as relevant to today’s creative video productions as it was to print ads of the 1960s.
International Women’s Day 2024
For International Women’s Day 2024, we wanted to shine a light on inspirational Ibtihaj Mohammed — a name that resonates with self-assurance and the bold defiance of stereotypes.
Animation 3.0 – Creating Interactive Content for Marketing Campaigns
This article aims to shed light on the multifaceted role of animation, providing an insightful exploration into the mechanics of HTML5 and WebGL, the transformative impact of augmented and virtual reality, and the promising future of this vibrant medium.
Content Creatures’ Summer Internship 2024
Content Creatures are currently accepting applications for a 3-month summer internship—running from May to the end of July 2024.
Meet the Creature – Megan Cox
Meet Megan Cox, our latest Content Creature.
Megan has a 1st in Illustration and Visual Media and was short-listed at the European Film Festival, 2023
Niche Content Marketing: Promoting Brands in an Over-Saturated World
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Can Video Marketing strike the balance between Brand Marketing and Demand Marketing?
Marketing is a diverse field with numerous strategies, each with its unique strengths and weaknesses. Two of the most prominent approaches are brand marketing and demand marketing, both of which serve distinct yet complementary roles in a comprehensive marketing strategy.
The Benefits of Business Animation for Brand Building and Engagement
There are several benefits to using animation in your marketing strategy. For one, animated videos can simplify complex ideas, making them easier for your audience to understand. They can also encourage viewers to stay longer on your website or social media page, increasing the chances of conversion.